The original "Alfie" captured a blend of romp and reality that was shocking and innovative in its time, and introduced a young Michael Caine to the world. In this contemporary re-invention, Alfie is now an irresistible Londoner who has taken up residence in Manhattan, where he hopes to make his fortune -- and make love to as many beautiful women as possible. The sophistication of New York City is the perfect setting for Alfie, who knows that when it comes to shagging birds, it's all about one thing… "location, location, location." Surrounded by an abundance of gorgeousness and diversity," Alfie takes every opportunity to conquer all the women he can, whenever he can.
Alfie Elkins (Jude Law) works as a limousine driver, chauffeuring the wealthy through the streets of Manhattan, and occasionally making love to his lonely female clients in the backseat. Though he has his ambitions, he wants only enough to get by, his primary focus being the pleasures of life -- without any of the responsibilities.
For Jude Law, arguably one of the hottest actors of his generation, portraying Alfie presented a unique challenge. Not only was the actor in every scene, often having an intimate dialogue with the audience, but also he was playing the role of a man with highly questionable integrity.
"This kind of lothario, matinee idol, good-with-the-girls type of character is definitely a test for any actor to portray, but the script was so good I had to do it," says Law. "Actually, Alfie is more multifaceted than one would think. He's really quite a thoughtful fellow when you think about it, and he is trying to change his wayward ways."
Director Charles Shyer and co-writer/producer Elaine Pope decided to tell the character's story in Alfie's own words. To do this, the writers employed the challenging technique used in the '60s classic -- where Alfie speaks directly to us, the audience.
"I was very clear that the character should be outrageous, not just in the sense of his actions, but in his thoughts as well," says Shyer. "By having Alfie speak to the audience, he's able to offer insight into what he's really thinking… this is the first of many steps he will take on his bumpy journey to discover what's truly in his heart."
Producer/Co-writer Pope felt that the device of having Alfie speak his mind to camera presented a unique opportunity, "Alfie is such an interesting character, damaged and self-destructive, but very up-front," says Pope. "Whether the audience agrees with his philosophies or not, they become his exclusive confidant. This gave us the chance to address certain, usually unspoken, truths about relationships that everyone can relate to."
Law observes that breaking that wall between fantasy and reality is something that doesn't come naturally to an actor. "It was very alien at first, but after a while I began to feel like the wall wasn't there at all," says Law. "It truly became second nature for me, and I think that once people watching the movie get used to it, they'll feel that Alfie is talking to each one of them as a friend."
Seeing the film as the evolution of a man who goes from living a mindless existence to one who is trying to become mindful, director Charles Shyer walked a careful line between comedy and drama. In fact, both he and actor Jude Law skillfully balanced Alfie's dark side with his fun-loving outlook on life.
"Charles is a director who understands comedy very well," says Law. "I was always trying to pull out the darkness from Alfie, and thankfully, Charles was there to help pull out the light. It was the perfect blend."
Shyer welcomed Law's take on the more serious side of the character, but encouraged him to offset it by exploring the subtle humor. "There's a definite dark side to Alfie," says the director. "The dark side being his blindness, his ignorance and his cruelty, all of which he's blissfully unaware of -- until, of course, he's forced to take a hard look at himself and the pain he's wrought."

ALFIE'S FLOCK OF "BIRDS"
With Jude Law onboard as Alfie, the project began to attract actresses as versatile and talented as Academy Awardâ winners Marisa Tomei ("My Cousin Vinny," "In the Bedroom") and Susan Sarandon ("Dead Man Walking," "Bull Durham"), as well as Nia Long ("Boyz N the Hood," "Third Watch") and Tony Award winner and Golden Globe nominee Jane Krakowski ("Nine," "Ally McBeal"). Add one of England's hottest young actresses, Sienna Miller, and the lineup of world-class leading ladies is complete.
As diverse as the actresses who portray them, the women in Alfie's life are best described by the character himself :
JULIE  (Marisa Tomei) is a single mother, whom Alfie visits when he needs a bit of comfort and home cooking. As Alfie says, She's my semi-permanent-quasi-sort-of-girlfriend. According to Tomei, Julie is a survivor. She loves Alfie, but she's starting to not like him very much.  "I just love portraying this kind of character who grows stronger right before our eyes," says Tomei. "I think a lot of women will relate to Julie.  She's looking for a guy who can commit, but she kind of likes the roguish boyish charm…until it starts to get old."
LIZ  (Susan Sarandon) is as sexy as she is successful, and one of the women in Alfie's life who just might just be able to keep up with him in both the  libido and the charm department. As Alfie declares:  She's someone who could mother you and rock your world. Fifty if she's a day - beautifully preserved and cleavage like the Holland Tunnel. "I love the way my character is described in the script: 'A voluptuous (some would say over-ripe, all would say sexy) woman decked out in Chanel.' I mean, who wouldn't want to play a vixen like that!" laughs Sarandon. "Actually, beyond the physical description, I like how tough this broad is. She finally dishes out to Alfie what he's been dishing out to women for years."
LONETTE (Nia Long) is one woman in Alfie's life whom he has always considered out of his league. She's also off-limits since his best friend, Marlon, portrayed by Omar Epps, wants to marry her. Still, Alfie can't help notice how Lonette is …gorgeous, smart, funny, can balance a dozen drinks on a tray and still move like poetry. "No one sees through Alfie more than Lonette does, yet even she succumbs to his charms," observes Long. "I was very excited to read her storyline in the script because it follows a very different curve than the other women. In fact, I think what happens between her and Alfie really opens his eyes a little… actually a lot."
DORIE (Jane Krakowski) is a frustrated housewife who's content with her "weekly Alfie fix." According to Dorie, her old man hasn't touched her in six months, which in Alfie's mind is an invitation to help the guy out by picking up the slack for him. To Dorie's face, Alfie says, "You deserve to be appreciated." To the camera, he adds a caveat: While she's in her prime.  "What's interesting about Alfie is he's completely honest and up-front on one level, but oblivious to how he hurts people on another," observes Krakowski. "In Dorie's case, she always has her eyes wide open …except for maybe a moment or two when she fantasizes that her relationship with Alfie is more than it is. But doesn't everybody do that during a relationship at one time or another?"
NIKKI (Sienna Miller) happens into Alfie's life when he's at a bit of a low point, driving around the city, alone in his limo on Christmas Eve. Perhaps that's why he describes Nikki as his "Christmas Miracle." It is only after they've been involved for a while that Nikki's flaws rise above her gorgeous packaging, at which point Alfie is reminded of a Greek goddess he once saw chiseled in marble: That's Nikki, a beautiful statue, damaged in a way you can't see till you get too close. "My character is the poster child for codependents," laughs Miller, who credits her appearance in "Alfie" as her first starring role. "Jude and I have some pretty steamy scenes, which were a lot of fun - and I don't mean just because he's gorgeous, but because he made me feel comfortable throughout every take. This was a wonderful experience all-around."
MARLON (Omar Epps) Not one of Alfie's "birds" but certainly among the people who flock around him, Marlon is Alfie's best mate and future business partner. The polar opposite to Alfie, whom he calls "Iceman," Marlon can't understand his friend's coldhearted approach to relationships any more than Alfie can understand Marlon's warmhearted one. Witness Alfie's advice after Lonette breaks up with Marlon: Pretend she got run over by a truck and died. Funeral was this afternoon. You're all cried out. Single and ready to move on. "Marlon's a decent guy suffering from what a lot of men and women experience in the dating world - the is-there-someone-else-better-out-there syndrome," observes Epps. "But when he realizes what he has in Lonette, he's willing to own up to it and take the plunge. A lot of guys see a fellow like Alfie as lucky, but this film paints an honest picture of how lonely his world really is."

WHAT IS IT ABOUT ALFIE?
While working on the film, Jude Law began to reflect on just what it is that makes a guy like Alfie so attractive to women. A huge fan of the original film and of Michael Caine's take on the character, Law says the modern-day Alfie he has created is on an entirely different journey than the swinging playboy Caine portrayed in 1966.
"There's no doubt that individuals with Alfie's attitude existed back then and there's no doubt they exist today," observes Law. "Some would even say that his attitude is actually more relevant to the way people currently think; that is, more freely with regard to sex and dating."
Law also points out that when the original film came out it was shocking to think that some men actually behaved that way. "It's almost 40 years later, though, and of course, women have changed. What they'll put up with today and what they've learned since the '60s changes the entire tone of a film like this."
Still, the question remains: Why, throughout the centuries, have intelligent women been drawn to men like Alfie? With their reckless approach to partnership, their disdain of commitment and their disregard of everyone's feelings but their own, the Alfies of the world continue to get away with their bad-boy attitudes and win the hearts of women from all walks of life.
"That's why this story is so universal and so classic," observes director Charles Shyer. "It's a cautionary tale, one that says wake up and see how your behavior affects others. Our modern Alfie experiences a true journey, from someone who is blind to his actions, to someone who begins to have a bit of insight into the error of his ways.  It slowly dawns on Alfie that perhaps the person who is suffering the most is himself."

CLOTHES MAKE THE MAN AND THE WOMAN
For director Charles Shyer, it was important that the film give a nod to the style of the previous film and especially to the "Swinging '60s." For costume designer Beatrix Aruna Pasztor ("Good Will Hunting," "Drugstore Cowboy," "The Fisher King") this presented a fascinating challenge.
"The idea was to blend in some design elements of the '60s, while still being stylish, contemporary and at all times real," says Pasztor. "Jude Law really knows clothes and he wears them very well. Still, we couldn't exactly dress him in brand new designer suits because his character doesn't have a lot of money. To that end, we found a marvelous Belgian designer, Martin Margiela, whose clothes are simple but wonderful and just a touch retro."
Most memorable among Law's outfits is the one Alfie wears on New Year's Eve - a black, handmade tailored suit and a daring pink shirt from the talented English designer Osward Boateng.
"We were looking for something single-breasted, very narrow cut, a suit that reflected the style of the '60s," remembers Pasztor. "Then we added that pink shirt, which was sort of a bold statement in itself, and silver cube cufflinks from Yves Saint Laurent. Alfie always has a unique style to his clothing. That is to say, when he dresses down, he doesn't wear your typical Levis jeans; he may only be able to afford one pair, but they would be designer Rogan jeans."
Pasztor was able to indulge quite a bit more variety in the women's costumes. For example, Liz, the wealthy cosmetics mogul played by Susan Sarandon, is a successful businesswoman clad in Chanel, Gucci and Donna Karan. Her jewelry - not costume, but real gold and precious stones - was made by top designer Solange Azagury, and her vintage necklace was from Steinberg and Tolkien, said to house the largest collections of vintage designs in the world.
"Liz is a woman of understated, very fine taste," explains Pasztor. "She's usually in blacks and whites, and except for her Japanese 1920s-style kimono, never in flashy colors. Susan Sarandon absolutely loved wearing the outfits for her character," adds Pasztor. "She especially liked the close-fitting clothing, like the classic tight Gucci pencil skirt, that fits narrowly against the body in a way reminiscent of styles worn by Sophia Loren."
On the other end of the spectrum is Julie, portrayed by Marisa Tomei, who's as far away from Chanel and Gucci as Liz is draped in it. "We shopped in flea markets for Julie's accessories and simple, single-mom style of clothing," recalls Pasztor. "Her character leans more toward the artistic side rather than going with more costly designer clothing, and Marisa has a wonderful offbeat flair."
Nia Long's most memorable outfit is the one her character, Lonette, wore while playing a very seductive game of pool with Alfie. "Nia's sexy clothing is a vintage black skirt and blouse from COSTUME NATIONAL, with a gorgeous deep V neck in the front and back, which is a style only certain women, like Nia, can handle," says Pasztor. "The outfit really suited Nia and it was classy, yet sexy enough for the way she dances and moves in that scene."
For Nikki, Sienna Miller's character, Pasztor chose a fabulous dress by French designer Roland Mouret. "It's what she wore when her character becomes Alfie's 'Christmas Miracle,' and she looks miraculous all decked out in longish black top with pressed silver sequined fabric, an Armani black-and-white fur jacket and Donna Karan high black boots with a spike heel."
The only character to really burst out in major colors is the bored housewife Dorie, portrayed by Jane Krakowski, whom we first meet in a compromising position in the back of Alfie's limo. "Jane's character wants to make a statement and she does so, in her orange and red Diane von Furstenburg dress, her Jimmy Choo shoes and her vintage, Vivienne Westwood orb necklace," says Pasztor. "But nothing screams out like those red panties she stuffs in Alfie's pocket. They're from Agent Provocateur, which has some of the most stylish and provocative lingerie out there. In fact, that pretty much sums up the fashion in this film - stylish and provocative."

LOCATION AND DÉCOR 
ABOUT THE MUSIC
CHARLES SHYER (Writer/Producer/Director)
ELAINE POPE (Writer/Producer)